Sunday, April 20, 2008

An example of poor marketing


First off, let me say I feel like I have been slacking lately when it comes to the blog. In truth, I've been in a funk, and, even though I have a lot of good books lying around, I've been having a hard time starting them, and when I do start them, I have a hard time finishing them. It's not the books, it's me. I'm tired, and I need a break. Fortunately, I've got a little time off from work coming up, which will, hopefully, recharge me.

Anyway, this weekend I ran across a copy of Donald Westlake's Baby, Would I Lie? while browsing at one of my neighborhood used bookstores. The cover shows a guy with a bolo tie and an acoustic guitar and bears the subtitle "A Romance of the Ozarks." My initial reaction was to put it back on the shelf. Romance? The Ozarks? Could it get any more unappealing? Fortunately, I read the inside flap and found out it was actually a sequel to Westlake's comic tabloid journalism novel Trust Me On This. True, it was set in Branson, Missouri, which is in the Ozarks, but it was definitely not a romance. I'm not sure who was in charge of coming up with the subtitle, but they could have at least read the damn book first.

1 comment:

Clair Dickson said...

Kind of like the blurbs on the back of the book that clearly show that the writer of the blurb never got past page 2?